Patti M. Valkenburg (Ph.D., 1995) is a professor in the Amsterdam School of Communications Research ASCoR and director of CCAM. She received her MA (cum laude) and Ph.D. (cum laude) from Leiden University, the Netherlands. In 2003, she received a Vici award for top researchers from the Dutch National Science Foundation (NWO). With this award, Valkenburg was able to form and futher develop CCAM. Her research interests include children's and adolescents' likes and dislikes of entertainment, their development as consumers, and the cognitive, emotional, and social effects of media contents and technologies on young people.
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